AGP Wire
Stay informed with articles highlighting the latest developments, major events, and essential updates.
Tech analyst Jeff Kagan says independent voices are reshaping PR and advertising
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Industry analyst Jeff Kagan argues that companies need more than advertising and press releases to stand out in crowded markets.
The Private Postman wins marketing and advertising award for GPS-verified leaflet delivery
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The Private Postman Ltd has been named Best Marketing & Advertising Firm of the Year in The Strategist – 2026 awards.
Broadsign and Mirakl Ads team up on unified retail media
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Broadsign and Mirakl Ads announced a partnership at Cannes Lions to connect online retail media with in-store advertising in a single platform.
Odeeo expands in-game audio ads in France through Lagardère deal
AGP
Odeeo has partnered with Lagardère Publicité News to expand in-game audio advertising across France and add mobile games to the radio sales house’s digital audio mix. The deal gives advertisers another way to reach French audiences in gaming…
JD Credit warns Singapore borrowers to verify moneylenders before signing
AGP
JD Credit is urging Singapore borrowers to check the official register before sharing documents or signing with any moneylender, as a three-business-day cooling-off period now applies to certain licensed loans.
V and Multimedios team up on Mexico connected TV ads
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V has partnered with Grupo Multimedios to sell and expand advertising across the VIDAA smart TV platform in Mexico, aiming to deepen local reach as connected TV grows.
Angelino's Coffee Ads wins Bronze at A' Advertising Design Award
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Yana Grishchuk’s animated social media campaign for Angelino’s Coffee won Bronze in the A’ Advertising, Marketing and Communication Design category in Italy.
Marketers pivot back to real creators as AI ads face trust issues
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inBeat Agency says brands are moving back toward real creator content as AI-generated influencers and ads draw skepticism over authenticity and performance.
Milestone set to auction nearly 1,000 lots of coin-op machines and vintage advertising
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Milestone Auctions will sell nearly 1,000 lots of antique and vintage amusements, breweriana and petroliana on June 28 in Willoughby, Ohio. Highlights include a rare Mills King Dodo trade stimulator, about 150 slot machines from the Rick Frink…
Boss Wallah Media says story-led ads drove 4x fintech lead growth
AGP
Boss Wallah Media says a fintech campaign delivered 4x lead growth after the agency replaced generic product ads with story-led performance creatives.
IMR says Meta ads drove 184 leads in 30 days for home exterior client
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Infinite Media Resources says a home exterior campaign generated 184 qualified leads in 30 days through Meta advertising at an average cost of about $94 per lead.
Zona wins Silver at A' Advertising Industry Awards
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Zona, the first hard seltzer brand in Angola, won Silver in the A’ Design Award’s Advertising, Marketing and Communication Design category for branding and packaging by designer Cansu Dagbagli Ferreira.
Location-based advertising market seen reaching $397.1 billion by 2033
AGP
The global location-based advertising market is projected to nearly triple from $146.4 billion in 2026 to $397.1 billion by 2033, driven by GPS smartphones, 5G, AI and rising demand for measurable, real-time marketing.
BlueZoo launches AI agent for in-store video ads
AGP
BlueZoo says it is making a new AI agent available to help retail media networks improve in-store video advertising using Google Cloud and Gemini Enterprise.
NYF names 2026 Advertising Awards winners, led by Best of Show for Sheep Happens
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New York Festivals Advertising Awards announced its 2026 winners, with Saint Elmo’s Germany and Charles & Charlotte taking Best of Show for PENNY’s “Sheep Happens.” Germany led all countries with five Grand Awards, while the competition drew…
ASIN Rocket launches North America Amazon ad service for $10M+ brands
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ASIN Rocket said it has launched in North America with a minute-by-minute Amazon ads system aimed at U.S. consumer brands doing $10 million or more in annual sales.
Feedvisor extends Agentis to Amazon Business
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Feedvisor has expanded its Agentis commerce platform to help brands identify and act on business-buyer demand inside Amazon.
Thasis and WebNetRadio form Jukebox Broadcasting to unify nearly 100 streaming channels
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Thasis LLC and WebNetRadio are merging their internet radio operations into Jukebox Broadcasting LLC, a new company that will launch as Jukebox.media in early 2027. The move is designed to fold nearly 100 channels into one genre-based music…
Seedtag research chief Shari Munoz on measurement, audience strategy and contextual ads
AGP
Shari Munoz, Head of Research and Measurement at Seedtag and founder of MAYAN Insights Consulting, is highlighted for work that blends analytics, audience strategy and neuro-contextual intelligence in advertising.
New guide argues light advertising must do more than glow
AGP
A new book by Andreas Szak and Harald de Vries says effective light advertising should be planned for visibility, readability, approvals and day-to-day operation, not just brightness.
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